Leeds agency Wolfstar has been appointed by fashion retailer Hawes & Curtis to deliver a comms campaign for its Leeds and Manchester stores.

Wolfstar will promote Hawes & Curtis's Leeds and Manchester stores

Wolfstar will promote Hawes & Curtis’s Leeds and Manchester stores

Wolfstar has been tasked with increasing the brand’s awareness through a 12-month campaign, organising monthly selling days, increasing corporate outreach and supporting the promotion of events.

Hawes & Curtis’s head of marketing, Anastasia Roumelioti, said: “We’re keen to raise awareness of the brand and our retail outlets amongst the target audience and with its understanding of the Leeds and Manchester markets, Wolfstar will play an important role in raising the profile of Hawes & Curtis and the stores.”

Wolfstar’s first activity is to promote the launch of the retailer’s summer campaign, which draws on its heritage and famous customers.