Yorkshire agency 10 Associates has unveiled its branding and website design for the Harrogate Brewing Company, which claims to be the town’s first ever beer brand.

The new branding

The new branding

The microbrewery was founded by photographer Anton Stark and is starting with three traditional real ales.

10 Associates’ finished creative takes inspiration from art deco rail travel imagery, with the website, brandmark, pump clips and bottle labels all carrying a train theme.

The agency, which was originally founded in 2004, has recently completed a separate rebrand brief for Appliances Online.