Previously broadcast director at CIA Manchester, Cumbrian Style has been at the helm of MEC Manchester since 2003, and clients at one of the North’s ‘big three’ media buying agencies include Lloyds Banking Group, PZ Cussons and Nintendo. Style’s Manchester operation has also been designated a national centre for certain digital activities by parent WPP plc. 

An enthusiastic bike racer for Manchester Wheelers, Style has led MEC – formerly known as Mediaedge:cia – to a number of awards in recent years, and MEC as a whole has been one of the Sunday Times’ 50 Best Companies to Work For in each of the past three years.