iProspect, part of Dentsu Aegis Network, are looking for a Social Media Manager to join the team!
iProspect creates customised and integrated digital marketing programs that drive dramatic and measurable business results. We understand the customer and their mind-set, and we work to engage them. Ultimately, we create experiences that transform intent into action and drive conversions. And we’ve been doing exactly that since 1996. Currently the biggest, and still the fastest growing digital agency in the world, iProspect has UK offices in London, Manchester and Edinburgh where we recruit develop top class talent.
In your role within the social media team you will makeover and manage several social presences across owned and earned social media, creating valuable 2-way relationships with customers and influencers, relationships that further the Client’s business needs, that listens to their customers and creates business advantage.
As the social media product continues to grow, you will be expected to support other accounts and help to evolve the team, with line management responsibility and specialising in a key area of social media marketing.
Experience and passion for Retail, Financial Services, Travel an advantage. You already live on Twitter, Instagram, G+ and Facebook, write a blog for yourself or your company, and can demonstrate a feel for newer social media services/platforms/trends and how they may create mutual benefit for brands and people.
Client strategy – input into overall Client social media strategy and implementation. As a key element of the Client’s social media offering, you’ll have to understand the brand and be an expert on their products and services
Brand engagement – balancing day to day updates, feedback and capitalising on the hot topics, with the overall social media strategy, aligned to business goals, content strategy and marketing schedule. Using social media management software and Facebook page management
Outreach – from research and identification of influencers right through to concepting original campaigns, to evaluating and iterating our approach. Working with our devoted off page team of experts.
Content creation – from shaping a content strategy to crafting updates and more, with an instinctive feel for the right tone and approach
Moderation and reputation management – always listening, you’ll know when to respond, when to do nothing and when to escalate matters to ensure the Client’s interactions in social media are both considered and genuine
Measurement – you’ll be required to monitor community activity and brand performance in owned and earned social media, feeding into the overall social media and business measurement framework.
Creative management – able to brief and manage creative asset production to wider team