This leading multi channel retail business is looking to expand their in-house search function, and currently have an opportunity for a PPC Executive at their head office in Manchester.
This role reports to the Head of Search, and will take responsibility for the day to day development and implementation of PPC / paid search campaigns. This will involve researching, monitoring and optimising keywords, bids, budget, impression share, quality score and other important account metrics. You will provide regular feedback on campaigns, and present analysis and recommendations for improvements to the relevant teams.
This is a great opportunity if you are a talented, driven digital marketer with proven PPC experience. Your experience can be from working in an agency environemnt, or a similar in-house role, and will have involved working on sizable budget PPC accounts, in competitive B2C markets. Strong IT literacy is essential, with specific experience analytics tools including Google Analytics, and using Google Adwords. You will have a real passion for digital marketing, with the aptitude and desire to continually develop and improve your knowledge and best practice.