This well established and forward thinking organisation have created a newly focused Marketing Manager role at their Manchester head office.
It’s an exciting time for the business and in this key role on the senior management team you will take full responsibility for a fully integrated marketing strategy, overseeing it’s development and delivery to increase audience and maximise sales. This will include media plans, campaigns, digital marketing, events and PR. You will also be tasked with developing and implementing the brand strategy, and the strategy for marketing existing products and propositions, and developing new ones. This is a highly commercial role, where you work closely with the sales team, enabling them to meet their objectives by providing them with appropriate support.
A multi-focused role, with both B2C and B2B propositions and target customers, this role demands an adaptable, confident Marketing Manager with an impressive track record of developing leading brands / businesses. A strong character you will need to develop your personal profile and effective relationships with all key external and internal stakeholders. As an individual you will be a creative, lateral thinker, and an enthusiastic team player possessing a passion for customer-focused marketing and protecting the quality of the customer journey.