Digital Content PR Strategist

Venn DigitalEmployers Hub

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As part of our rapidly growing business we are looking for an ambitious Digital PR & Content Marketing Strategist to join our team.

Working closely with the Content Teams, Web Design and Creative Teams – we are looking for someone with a passion for creative content and design, PR, Social Media and relationship building with key social influencers.

• Driving the Content Marketing strategy for clients ranging across multiple sectors both national and international
• Identifying opportunities to help clients brand awareness
• Create quality creative copy and creative content for the production of link/share worthy, useful and insightful content
• Undertake/lead creative idea generation for content marketing campaigns in relation to competitor and market trends (editorial content planning).
• Complete in-depth research to create meaningful and insightful creative content
• Building relationships with bloggers, journalists and webmasters
• Develop a creative assets pool of media publications, bloggers and social media contacts
• Review progress of content marketing campaigns and identify areas for repurposing content for greater reach
• Create clear Creative Content Marketing strategy documents that define deliverables, KPIs and achievable timeframes.
• Managing marketing schedule and deadlines
• Reporting and analysis of campaign performance
• Understanding customer date, needs, motivation and behaviours and translate them into deliverable tasks
• Working with user experience and design teams
• Working with content management systems
• Responsible for delivering the best possible content experience to users of our applications and websites, whilst meeting the demands of internal stakeholders across the business
• Identifying opportunities to help clients brand awareness

Key Skills:
• A creative thinker with strong written and verbal communication skills
• Ability to deliver innovative and creative content ideas from concept generation to delivery.
• Experience in monitoring, tracking and reporting upon outreach impact and performance.
• Strong interpersonal skills with external stakeholders, key influencers and internal team members (communication with design team required).
• Strong organisational skills required for keeping track of multiple accounts, outreach campaigns and multiple media relations.

• Experience in PR style campaigns, infographics and link-bait campaigns
• Previous experience of developing online networks and relationships
• Degree in Marketing, PR, Journalism, or similar
• Active blogger / social media publisher e.g. Twitter
• Good relationship building skills and good networker
• Experience in writing press releases
• Understanding of SEO, social media and content marketing
• Excellent written and verbal English
• Organised with the ability to stick to tight deadlines
• Sociable with a great team ethic

We are on the look-out for experienced candidates and those with an avid interest in digital marketing.

For more information or to apply for the role please email with an up to date copy of your cv and a little bit about yourself!

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