In 2002, a loft with six people started an ‘advertising and design’ agency called Home.
Today there are 185 of us, spread across Leeds, London, Gibraltar and Sydney. We’ve grown into what you might call an integrated communications agency. That’s because we specialise in everything from brand creation and advertising to search-driven digital marketing (SEO, PPC, display, PR and social media).
We’re responsible for the marketing communications of many a household name. And we’re not bad at it. We’re on the RAR, a DADI award winner, a Google Partner and we appeared in the 2014 Sunday Times Virgin Fast Track 100. We’re also third in the Top 50 agencies in the North and most recently named the No1 Independent Agency in the UK with 100+ staff. So we are doing alright.
Our happy group also comprises a specialist healthcare division, a brand design agency called CHILLI and a retail display proposition, the Solution House.
It’s been a busy decade.
Home named a ‘Google Premier Partner’
Home is excited to announce that it’s officially been named a ‘Google Premier Partner’.
What does that mean, you ask? The Google Premier Partner status recognises that Home has passed a set of criteria that shows it has advanced Google AdWords knowledge, manages a high AdWords spend and delivers strong performance and revenue for its clients through digital advertising campaigns.
Ultimately it means it’s digital media business is healthy and thriving, the agency’s clients are happy and it’s up-to-date with the latest product tools and knowledge, meaning the team is always on top of their game.
Home is proud to have been recognised as a Google Premier Partner, as few agencies in the UK have been awarded this prestigious accreditation.
Home appointed by BOL Foods
Home has been appointed by BOL Foods as its lead agency after a competitive pitch.
The agency will handle all the company’s integrated marketing activity, including media planning and buying, advertising, digital marketing and brand development.
Home has been tasked with driving the next stage of BOL’s growth and helping it to become a £50m business within just four years.
Paul Brown, Founder and CEO at BOL, said: “We set up BOL to make it easy for busy people to eat well at any time of day. We want to become a brand that has both wide reaching national awareness and physical availability within the next few years.
“With such big ambitions we were looking to partner with an agency who bought into our vision, can deliver both creative and media under one roof and most importantly a fantastic team of capable people who’d be fun to work with. In Home I believe we’ve found an agency that ticks all of these boxes. It should be a fun ride.”
Ben Cunningham, director at Home, added: “BOL is a great brand that is seriously going places. It’s a fantastic win for Home where our integrated approach to creative and media will deliver real benefits to such a fast moving business. As well as offering market leading products, they come with a vibrant, dynamic team with a challenger attitude – it couldn’t be better.”
Home expands into Scotland with Edinburgh office
Home has announced the opening of an Edinburgh office, marking its fifth office location as it continues growing its integrated proposition.
Situated in central Edinburgh, the new office will enable Home to better serve and build upon its Scottish client base, while continuing to draw on creative and exceptional resource from the agency’s HQ in Leeds.
The Edinburgh team will be led by Managing Director Ian Dommett and Creative Director Gareth Howells, who collectively have over 50 years’ experience in effective brand communications. They have worked for Scotland’s most famous brands such as Irn-Bru, Tennent’s Lager and VisitScotland, and will be able to offer clients a truly integrated solution to their marketing needs.
bwin turns to Home for pan-European TV campaign
Europe’s leading online betting brand, bwin, has handed its pan-European creative brief to Home, following a six-way pitch.
Home will celebrate the bwin brand through a TV and integrated campaign, benefiting from its partnerships with Real Madrid and Juventus, while achieving stand-out in the competitive e-gaming market.
The TV commercial, filmed earlier this month, will feature a number of Real Madrid and Juventus players. Airing in central European markets including France, Germany, Italy and Spain, the campaign will run from September this year right through to the close of the 2015/16 season.
Home were appointed following a three-stage, six-way pitch against a host of European agencies.
Caribbean Premier League gets Cricket Played Louder with Home
The Caribbean Premier League (CPL) has fielded a new campaign to build momentum for its highly anticipated cricket tournament and self-proclaimed “biggest party in sport”.
The Cricket Played Louder campaign, bowled by Home, brings the atmosphere of the game and the Caribbean islands together, positioning the CPL as much more than simply a sporting event.
With striking imagery of crowds and cricketers made louder through vibrant and colourful visual treatments, and messaging centred on inter-island rivalry using play on words, Home successfully generated excitement, heightened competition and increased ticket sales.
No 1 in the UK Independent Agency Census Elite 100+ staff
Home was ranked No 1 in the UK Independent Agency Census for 100+ staff in the Elite category.
The census comprises three polls which take into account financial performance, client satisfaction and peer recognition, which is voted for anonymously by clients and fellow marketers.