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Heineken extends Manchester City deal

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Manchester City have extended their long-term deal with Heineken.

The deal will see the Dutch brand remain as City’s Official UK Beer Partner, meaning visitors to the Etihad Stadium will continue to choose from Heineken beers and cider including Foster’s, Heineken, Strongbow, Bulmers, Amstel and John Smith’s.

Danny Wilson, operations director at Manchester City, said: “Heineken have been a part of the Manchester City experience for more than 20 years, both at Maine Road and the Etihad Stadium, and we are delighted to be continuing our relationship with them.

“At Manchester City, we strive to provide our fans and visitors with an unparalleled experience and collaborating with a drinks brand who strive for that same level of excellence allows us to ensure supporters in our concourse and hospitality areas are able to enjoy premium quality products.”

Graeme Nicholson, Heineken sales director, added: “I’m delighted to continue our association with a club that has such a proud history and exciting future ahead. We look forward to working together and to continuing to deliver the world class experience which consumers enjoy when visiting the Etihad Stadium.”

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