Northern Gas & Power is promoting a North East recruitment campaign through Media Agency Group’s Radio Airtime Media.

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Broadcast on Capital FM, the 30 second commercials will run throughout the summer, as the company promotes its offices in Gateshead.

The audio promotion is backed by outdoor advertising, also from MAG, which are appearing on the Newcastle Metro, as well as mobile “AdVan” billboards.

“MAG is happy to have worked alongside Northern Gas & Power on this multi-format recruitment campaign in the North East,” said John Kehoe, managing director of Salford Quays based Media Agency Group.

“Reaching Capital FM listeners and advertising on the Metro will give the NGP brand lots of exposure at an exciting time for the business as it recruits across its global offices.”