Truth in Manchester has extended its 5-year relationship with Rosewood Pet Products.

The agency will deliver consumer-facing PR and social media campaigns, blogger outreach and a 24/7 press office. It is also involved in developing the firm’s website.

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“We have enjoyed a hugely successful five year working relationship with Truth so we were wholly confident they were the right partner for the next phase in our marketing strategy,” said Bev Panter, owner and marketing director at Rosewood Pet Products.

“The agency has the creative, technical and strategic skills we need to enhance our digital presence in both trade and consumer marketplaces and we are already seeing tremendous results.”

Truth has previously worked on rebranding the company’s global packaging, creating product identities and designing corporate literature.