Manchester PR consultancy LFJpr has rebranded as Cubed and announced two new clients.

Cubed was set up as LFJpr in 2011 by MD Leanne Forshaw Jones.

It has been appointed to handle the global PR brief for recruitment group Rethink and retained by the Institute of Directors in the North West.

Cubed operates from offices in Manchester and London and has five PR consultants and three support staff.

Clients include Urban Splash, Ballymore, The Diane Modahl Sports Foundation, The Manchester Grammar School and Manchester Arndale.

Forshaw Jones said: “In the past five years we have evolved our service offering to ensure we’re ahead of the curve and have the skills to help our clients use communications to make an impact commercially.

“Our service offering is based on three pillars: consulting with clients, creating great content and the communicating it to the relevant media – the rebrand better promotes that.”