Live brand experience agency Journey9 has announced its rebrand to Wolfe.

The agency was founded in January 2010 by Laura Wolfe and quickly developed an impressive client list including many of the region’s biggest brand names.

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She said: “This rebrand marks the next stage in our evolution.  We are growing up.

“We have an ambitious three-year plan. The new brand will see Wolfe become stronger, enjoy sustained growth and be recognised across the UK.

“Our new identity signals a new chapter in our journey.”

Guests at the launch party at Manchester’s Artisan included the current WBA lightweight champion, Anthony Crolla, the Happy Mondays’ Rowetta, Manchester City FC legend, Paul Dickov, and Manchester designer, Nadine Merabi.