Karl Gilbank, the former sales director at Airangel has joined Apadmi as its commercial director.

He will be heading up the commercial team at the Manchester digital agency and will have responsibility for managing company growth – through new opportunities and markets.

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Apadmi are true experts in mobile technology and a clear market leader, with award wins, accreditations and global rankings to back this up. Therefore, I was really keen to join its experienced team and with my extensive expertise within the sector, it was a perfect match,” he said.

“My aim as commercial director is to effectively manage Apadmi’s commercial strategy with efficiency and enthusiasm and ensure the team provide mobile solutions that continue to excite and amaze our clients. I’m looking forward to achieving some great results.”

Gilbank worked for almost 2 years at Airangel Wifi in Warrington and prior to that spent more than a decade at Telefonica, latterly as sales manager for O2 Wifi.

“We are delighted to have Karl on board. He has displayed an impressive level of experience and expertise and his passion clearly lies within the mobile technology sector,” added Nick Black, co-founder and director at Apadmi.

“We look forward to him using his natural enthusiasm and extensive knowledge of the commercial landscape to drive results and help us to continue to grow.”