SKV Communications has been appointed by Groupe Geraud to raise its corporate profile.

Based in Merseyside, the firm runs more than 1200 market days every year in the UK alone. That’s in partnership with local authorities, BID teams and private landlords.

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“Markets play a vital role in communities around the country, bringing trading, life and colour to streets and shopping centres, and allowing many people to take their first steps into entrepreneurship,” explained SKV director Geraldine Vesey.

“SKV will be setting out the stall for Groupe Geraud, making sure that all target audiences are aware of their unrivalled expertise in all types of markets.”

The company’s flagship sites are Brixton Village and Forge indoor market in Glasgow.

“SKV really nailed the brief,” stated Groupe Geraud UK managing director Philip Lamb.

“They understood what the company requires at this stage in its UK journey, and have some superb creative ideas to bring our story to life in the media.

“Markets in France are a way of life, and our mission is to bring this passion and knowledge to enhance the experience of local markets in the UK using modern European standards and practices.”