Raw Creative has been appointed to launch Caribbean restaurant concept, Turtle Bay in York.

The Harrogate agency will handle all public relations activity ahead of the venue’s opening.

“We’re thrilled to have been chosen to represent this fantastic brand. It’s a fun account to be working on and we are confident in delivering a fantastic event that will be sure kick start a long-standing relationship between the York community and a slice of spicy island life,” said head of PR and social media, Sam Addie.

Addie will be heading the account, with newly appointed social media manager, Emma-Louise Trotter looking after digital.

Turtle Bay was founded by former Las Iguanas director, Ajith Jayawickrema.