422 Vision continues its partnership with garden and home retailer, Bents, with a new television commercial.

The Manchester production company was behind its summer campaign, which featured Les Dennis and contributed to a “30% increase in customers.”

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422 sets up new production company 422 vision

“We are thrilled to be working with Bents Garden & Home and thoroughly enjoyed developing the ‘Summer Experience’ video. With the talent based at 422, we have been able to use our skills to communicate the different and unique, family-led service that makes Bents special,” said Gemma Ackerley, client services director at 422 Vision.

Work has now begun on a Christmas campaign, which will go live in the Granada region from the end of October.

“Gemma and the team at 422 Vision demonstrated their understanding of our aim and we are extremely pleased with the outcome. Through the video they have managed to express our core values and they were a pleasure to work with. We can’t wait to see what they come up with for the new Christmas commercial,” added marketing manager, Helen Bent.