Online electrical retailer,, has appointed Tecmark to deliver a summer campaign, targeted at parents with young children.

Life Is Messy will be produced alongside AO’s in-house public relations team, to deliver a number of creative content projects, with the aim of boosting search visibility and driving traffic to its Life content hub.

“We were very impressed by the proposal Tecmark put in front of us and we are looking forward to working with their team,” said Lyndsey Evans, head of PR and communications at

“Having seen their plans, we’re excited about what they can do to support our summer campaign.”

Stacey MacNaught, search director at Manchester-based Tecmark, said they were “thrilled” with the appointment by AO:

“They’ve led the way with their phenomenal social media growth over the last few years, and it’s fantastic to be playing a part in their journey over the coming months.”