Leeds digital agency Elementary Digital has been appointed to restructure the online presence of storage company Storebox.
The nationwide self-storage firm, which has five sites across the UK including Manchester, Cambridge and London, commissioned the agency to improve its visibility in local searches and convert more of its website visits into sales.
Elementary Digital MD Gyles Seward said a conversion optimisation project for the company had simplified the user buying experience online.
“The result has been a 68 per cent increase in conversions with business up at all five sites,” he said.
“The success of this campaign demonstrates the positive impact digital presence can have on business sales and the importance of conversion and local search to companies like Storebox which operate nationally but need to develop a regional customer base.”
As part of the project Elementary Digital designed a dedicated landing page for each of the firm’s five storage centres which provided localised content to improve visibility in regional searches.
Last month Elementary Digital announced an expansion of its team to ten people following a string of key contract wins and a successful consultancy project with Leeds Beckett University.