After four years at the publisher, Williams has been appointed as sales and marketing manager with the Cheshire-based promotional space and event management company.
He said: “Joining Bo is a great opportunity and I am really excited about working with the MD and founder, Alison Bowcott-McGrath, and the rest of the senior team.
“I know we are all looking forward to the next stage in Bo-Concepts’ evolution. Bo-Concepts does great things with some amazing brands.”
Bo-Concepts does marketing in town and city centre locations in locations across the UK and Ireland, including Manchester, Birmingham, Leeds, Liverpool and various locations within London.
Prior to working at Insider, William was head of business development and sponsorship director at UBM for seven years
Insider Media, which publishes five magazines, including the North West Business Insider and Yorkshire Business Insider, as well as the UK’s only nationwide regional business email newsletter saw a series of high-profile departures last year.