Cheetham Bell has made a senior planning hire, with the arrival of Verity Williams, formally of AMV.
Williams worked on accounts including Whiskas, Galaxy and Maltesers at the London agency, prior to that she was at VCCP and DLKW Lowe.
“I could feel the same energy in Cheetham Bell that I felt when I arrived in the city of Manchester itself. Both the city and the agency are very creative, yet down-to-earth places. Both ooze energy and ambition and both are experiencing dynamic change,” she said.
She will concentrate on the firm’s flagship accounts of Dreams and Magnet.