Alex Clough, who was previously part of the PR team at Amaze, has joined Rule 5.

She becomes account director at the MediaCityUK-based agency and will take a senior role on its Wedgwood and EATRIS accounts. Both involve global communications.

“Alex joins us at a really exciting time for the agency. We have ambitious plans for 2015 and she will play a key role in helping us grow the business as we evolve from an ambitious start up to an established agency,” explained founding partner, Julie Wilson.