Ansari, who joins the Northern Quarter based digital agency from marketing agency, Madhouse Associates – and previously Reading Room, Zodiak Media and the BBC – is an experienced digital media specialist having worked in a variety of strategic, business development and production roles.
“Even within the context of the ever-vibrant Manchester digital scene, I believe Reason Digital is an incredibly compelling, dynamic and attractive agency,” said Ansari.
“The focus on doing good with digital is something that really struck a chord with me as I believe that we can really change the world – for the better – with intelligent, creative applications of digital technology.
“I’m truly honoured to be joining such a talented, ambitious and focused team, and I’m confident that my past experience with some great agencies and organisations means that I can really add value to an already formidable operation.”
Reason Digital, a social enterprise that ‘does good with digital’ works with clients such as the WWF, Alzheimer’s Research UK, Christian Aid, The Trussell Trust, BBC, Virgin, was founded in 2007, has grown its team by 15 in the past six months.