Leeds agency Acceleris has been appointed by Nexus Vehicle Management, the corporate vehicle rental provider.
It will work with Nexus to champion a series of customer and corporate communications around planned growth and innovation, including its IRIS online booking tool. Campaign activity will span media relations, social media, events and CRS activity.
It’s the latest win in the motor sector for Acceleris, which has also picked up work from Vantage, Trusted Dealers and The National Franchise Dealer Association this year.
Director and head of PR, Louise Vaughan, said: “We’re incredibly excited to be working with such an innovative and fast growing business as Nexus and we are hoping our own dynamic approach will complement them well.
“By working closely with their in-house marketing and technical teams we will be looking at a programme of both digital and traditional media activity designed to tap directly into target client sectors and in turn, generate interest and enquiries.”
Nexus CEO David Brennan added: “Nexus has a strong track record of solid commercial growth but we’re now looking to accelerate this further with a series of corporate and client led developments.
“The Acceleris team will therefore play an important part in ensuring more people than ever before know about the Nexus proposition and more importantly, how it can benefit their business.”