Frank PR’s northern agency Manc Frank has been appointed to premiere the Ideal Home Show at Manchester’s EventCity next month.
It’ll be the first time the Ideal Home Show, which has welcomed more than 60 million visitors through its doors since 1908, has been hosted in the North West.
With celebrity speakers including Gregg Wallace, Melinda Messenger, and George Clarke to call upon, Manc Frank is tasked with launching the show and creating a lasting legacy to make the Ideal Home Show a ‘must-do’ attraction on the North West’s annual event calendar.
The appointment was made after Frank PR’s launch of the Earls Court Ideal Home Show earlier in the year and bolsters the Group’s role with event organiser Media 10 as the two agencies combine to offer unprecedented media contacts and creativity.
The work includes media relations across the region and surrounding counties as well as building relationships with key stakeholder groups within the leisure and business community.
Manc Frank GM, Graeme Anthony, said they were extremely proud of the win:
“The North West’s appeal is attracting huge brands plus it now has the necessary infrastructure required to host large-scale events such as the Ideal Home Show. Media 10 is an outright expert within this field and we can’t wait to help with their latest house party.”
Ideal Home Show will showcase many interactive features and more 300 exhibitors set within seven dedicated sections – Interiors, Home Improvements, Gardens, Technology, Food & Housewares, Shopping and Woman. Housed across 20,000m2, the new event is expected to attract more than 35,000 visitors when doors open on June 6.