Manchester agency Vivid has been handed a tourism marketing brief by Visit Guernsey.
Vivid’s win, after a competitive pitch, will see it deliver creative and advertising services for the island for three years.
Mike Hopkins, director of marketing and tourism at Visit Guernsey, said: “The Visit Guernsey team are really looking forward to working with Vivid, they are an energetic and creative agency who I am sure will help us reinvigorate brand ‘Guernsey’ and our supporting campaigns.”
Vivid brand and managing director Rachel Emson added: “We are absolutely thrilled to be working with Visit Guernsey, they have a wonderful team and we share their passion for tourism.
“Guernsey is a beautiful island with so much to offer visitors, and whilst we love working with our mainland clients, it’s a fantastic opportunity for us to be able to work on the Bailiwick.”
Vivid has previously completed tourism briefs for Marketing Manchester and Powys County Council.