Refresh PR has been hired by Manchester-based accountancy firm Lloyd Piggott.

The Manchester agency has been tasked with communicating the firm’s expertise to businesses across the North West.

Activity will aim to raise awareness of Lloyd Piggott and develop an external profile for the company which reflects its “friendly and approachable” brand positioning. Refresh will target key decision makers and influencers across the region.

Lloyd Piggott director Gary Dodds said: “We first began working with Refresh PR towards the end of last year when the agency carried out an audit of our current marketing activity.

“As we looked to find a PR agency that would help us communicate our service offering and connect with our target audiences across different channels, we were eager to work with Refresh PR again as we knew that the team had a clear understanding of our business, as well as the local business landscape.”

Refresh has recently been working on other briefs for Arbonne and Weightwatchers.