Turn Key has been appointed as the retained PR and marketing agency for the Victoria Quarter and Victoria Gate development in Leeds.

Victoria Gate

Victoria Gate

Owned by international property developer, Hammerson, the Victoria Quarter celebrates its 24th anniversary this year, while the Victoria Gate is due to be completed in 2016.

“The relationship between Turn Key and Hammerson has gone from strength to strength since we were asked to handle its first public-consultation event in 2010,” said Turn Key’s managing director Nik Entwistle.

“It’s an exciting time for the retail sector as consumer confidence grows and Leeds in particular continues to cement its status as the best retail destination in the UK. The whole agency is really excited to be involved with these projects for Hammerson and we’re incredibly proud to be a part of such prestigious plans.”

The Leeds-based agency has worked on communications from planning through to consent.

“Turn Key impressed us with their creative work and meticulous strategic planning in conducting the first public consultation for the Victoria Gate development and they’ve shown incredible passion and creativity in their approach to the Victoria Quarter,” added Fiona Campbell-Roberts, UK head of marketing at Hammerson.