BestHeating has revealed its rebrand in a new advertising campaign, as it seeks to make radiators “cooler.”
The ecommerce operation, owned by Lancashire-based Limitless Digital Group, has worked with 10 Associates in Leeds on the new “heating, made cooler” proposition.
This sees radiators featuring as modern art features and has been translated into a new website, TV campaign, digital advertising and logo.
“It has been a joy working on this project. We took the team at BestHeating through our Brandschool® process and they embraced a braver approach to their brand world, and the end result, just like their radiators is beautiful as well as functional,” said Reece Pritchard, Account Manager at 10 Associates.
“The 10 team are super proud of this piece of work.”
The TV ad promoting the rebrand has launched on Channel 4, ITV and Sky through channel agency Boutique. This is supported by VOD, outdoor, digital and inserts ads.
