IntegratedWe are pleased to announce the launch of our latest publishing initiative, The Prolific North Top 50 Integrated Agencies 2013. This compilation, due for publication in November, will detail the North’s leading integrated agencies spanning a wide range of advertising, marketing and creative consultancies.

The Top 50 Integrated Agencies initiative follows on from the publication of the ground-breaking Prolific North Top 50 PR Agencies ranking in June this year.

That compilation, supported by theEword and Barclays Bank and delivered in association with Mustard Research, has subsequently gained widespread acknowledgement as the most credible and comprehensive listing of leading Northern PR agencies published in recent years.

The impact that that ranking has made can be evidenced by a search on Google for PR Agencies in Leeds, Liverpool or Manchester.

So who are the Top Integrated Agencies in the North?

As with the PR rankings, the list will be predicated largely by financials – balance sheet value, turnover and growth (both volunteered from the agencies themselves as well as sourced online). It will also be punctuated with other key bits of information and barometers of greatness and success – for example, headcount/churn, award wins, key client wins.

We are confident that the Prolific North Top 50 Integrated Agencies ranking will also quickly establish itself as the definitive compilation of advertising, marketing and creative agencies in the North.

The team at Mustard Research is once again partnering Prolific North to create the compilation and Jo Iaconianni at Mustard will be emailing over 100 agencies in the next few days with the information on them that we have already compiled before we start whittling the list down to 50.

If any agencies wish to ensure their information is included at the outset, please email Jo at

ThepowerofPRAnd following on from the Top 50 PR agencies compilation, theEword will shortly be emailing all the constituents of that ranking to join us, theEword and Mustard Research at an informal networking event at Barclays Spinningfields office in Manchester on the afternoon of Thursday 24 October.

We have two special guest speakers who will be sharing some of their insight and experience on the evening.

They are John McLeod, chairman UK Corporate, Financial and Public Affairs at Weber Shandwick and Alex Barr, director, co-founder and joint owner of the BIG Partnership.

This is an invitation only event and more information can be had by emailing Holly Yates at