Glow New Media in Liverpool has set up a permanent base in London through the It’s Liverpool in London initiative.

There are now 36 companies renting space in the It’s Liverpool In London offices at Royal Mint Court opposite the Tower of London.

“Glow is the latest Liverpool based company to take advantage of our service. Liverpool Vision and the ‘It’s Liverpool in London’ team help Liverpool’s business community to expand into new markets in a very direct way,” explained the head of It’s Liverpool in London, Chris Heyes.

“A permanent presence in central London has given Glow immediate access to the capital and the south of the UK. A significant proportion of our members are from Liverpool’s thriving creative and digital sector and it is great to add Glow to that roster.”

The initiative is run by Liverpool Vision and backed by private sector companies, which now includes Glow. Thus far members of the scheme have won £3.85m of new business.

“Glow London is now very much open for business. We have an ever expanding number of important clients based in London, and although we have taken advantage of all developments in communication to deliver the best service to our other national clients, nothing beats face-to-face business,” added Glow New Media’s director Phil Blything.

“It’s going really well. We have a great team, strong Web, UX and Mobile App credentials and a lean cost base and we’re very excited to help new markets benefit from these attributes.”