Epiphany has been appointed by holiday company Villa Plus to manage all aspects of its natural search marketing campaigns.

The Leeds agency has been tasked with increasing the number of bookings coming from natural search. Villa Plus has a collection of over 900 villas with private pools across Spain, Greece, Cyprus and Portugal.

Simon Lifford, head of sales and UK operations at Villa Plus, said: “We were impressed by Epiphany’s understanding and insight into the highly competitive travel and hospitality sector.

“The team has already supported the launch of our new website and we’re looking forward to working with them to develop results from natural search.”

Epiphany’s operations director Andy Heaps added: “Villa Plus pride themselves in their rigorous selection process to find the very best villas in the very best locations. Their rigour applies to every aspect of their business and we’re delighted to have become part of their team.”

Epiphany recently moved offices to a former grain mill in Leeds and has upped staff numbers to 120. The agency also works with Virgin Holidays and On The Beach.