Vegetarian WeekCreative Spark has won a pitch to promote the Vegetarian Society’s National Vegetarian Week.

The Manchester-based agency will use print and online to promote the “Surprisingly Simple” message of how easy it is to create vegetarian meals.

“With National Vegetarian Week we wanted to bring some new icons that are fresh and iconic enough to be used across the whole campaign that features on flyers, posters, press ads and online. The retro illustrations and the colour palette of the creative works really well with the messaging,” stated Creative Spark, founder and creative director Neil Marra.

Already live online, the print campaign will be rolled out later this month, ahead of Vegetarian Week, which runs from May 20th.