Kilner UK says a re-airing of the TV ad it commissioned from Black & Ginger last year has led to a sales boost.
Partly in an attempt to “ride the coattails” of the interest in TV shows like The Great British Bake Off and Baking Mad, Kilner recently decided to re-air the ad produced by the Liverpool design agency last year.
Tecmark has been handed a digital and content marketing brief by Wallsauce.com.
And to mark the new account, the Manchester agency commissioned its new client to create a bespoke Manchester skyline mural for its office wall.
Bauer Radio has made two senior appointments within its City Network.
Chris Pegg, who has recently combined his role as North East regional content director with that of head of breakfast development, takes on the newly created role of network breakfast and talent development director with a primary focus across Bauer City 1 stations.
Andrew Cunning has left Harper Collins to take up the newly created role of chief creative officer at Johnston Press.
The publisher of the Yorkshire Post and Lancashire Evening Post will be responsible for “delivering innovative and market-leading advertising and creative services” across its print and digital portfolio.
Manchester agency Truth Creative has unveiled a new logo for Robinsons, the Stockport-based brewery.
The new design is part of a complete rebrand and will include fresh pub signage for its 300-plus pub estate, new pump clips, bottle labels, merchandise and literature and corporate website.
Online car marketplace Auto Trader is to launch a £6.5m campaign on Boxing Day.
The campaign has been created by Isobar and will be supported by a YouTube takeover, social media, mobile and print activity.
A new app from Reason Digital is aiming to reduce the number of sex workers who suffer violence or abuse on the streets.
Statistics show that female sex workers have a 50% chance of being raped or sexually assaulted as part of their work, with three-in-four experiencing physical assault.
Leeds agency Savvy has been appointed by gluten-free brand, Delicious Alchemy, as its integrated marketing agency.
The Sheffield-based brand was relaunched earlier this year after eight years of supplying major supermarkets with its own label ‘Free From’ cereals and baking mixes.